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Publish with ease. Receive with confidence.
A GS1 Certified Data Pool built for foodservice. Brand owners publish without the heavy lifting. Distributors receive GDSN data they can build on. Every record is governed by the Golden Record.
GS1
Certified GDSN data pool
50+
Live distributor connections
1k+
GS1-ready attributes
app.datacontroller.com / data-pool / publications
Golden Records
Connections
Data Pool
Enrichment
EPR
Unipro Foodservice
Data Pool / Publications
Publications
Publish items
Draft
12
Validated
48
Published
1,204
Confirmed · CIC
1,180
Item
GTIN
Partners
Status
Fryer Oil, 35 lb
10071234567012
—
Missing net content
Ground Beef Patty, 4 oz
10071234567890
6 of 6
Confirmed
Brioche Bun, 4 in
10071234567234
4 of 6
Published
Cheddar Slice, 0.75 oz
10071234567456
—
Validated
Compared with legacy pools
Built to understand records, not only to move them.
Legacy data pools
DataController
Records
✕
Move records between trading partners
✓
Interpret, correct and enrich every record in transit
Data quality
✕
Data quality is the supplier’s problem
✓
Data quality is the product
Onboarding
✕
Onboarding measured in months of manual mapping
✓
Mapping proposed automatically, reviewed by exception
Compliance
✕
Compliance handled downstream, by someone else
✓
Compliance built into the item record
How it works
Both sides of the trade, one governed record.
Whether you publish or receive, data passes through the same validation and the same Golden Record standard, with a person alongside you from the first record to the first publication.
Brand owners & Data Sources
01
Start from what you have
ERP exports, PIM data, spreadsheets and APIs come in through Connections.
02
Validated before it goes out
03
Publish with confidence
Released to every subscribing partner, right the first time.
04
Confirmations handled for you
Distributors & Retailers
01
Subscribe
Choose the suppliers whose items you want to receive.
02
Receive a trusted record
03
Map into your systems
04
Stay current
You’re notified when a supplier changes an item.
Interpret, don’t just transmit
One item. Five answers in. One record out.
Legacy pools pass along whatever a supplier sends. This one reconciles it first.
Manufacturer ERP
Beef Patty 4 OZ · 113 g
GDSN publication
Ground Beef Patty, 4 oz · allergens declared
Distributor catalog
BF PTY 4OZ 10/1 · 0.25 lb
Buying group
Beef patty (4oz) · allergens declared
Operator menu
Quarter-pound patty · no weight
Golden record
Ready to publish
Ground Beef Patty, 4 oz
Description
Ground Beef Patty, 4 oz
Corrected
Net weight
113 g · 4.0 oz
Corrected
Allergens
Declared
Packaging material
Corrugate case, LDPE liner
Corrected
GTIN
10071234567890
Illustrative example based on a single item.
Capabilities
What makes it more than a pipe.
GS1 certified
A certified GDSN data pool, audited against the standard.
Publish
Validated
Subscribe
Received
Requirement set
Passed
Golden Record
Governed
Validation against requirement sets
Errors caught before trading partners see them.
Enrichment in transit
Missing and inconsistent attributes completed as records pass through.
Confirmations by protocol
Partner acknowledgements (CIC) tracked automatically.
Foodservice attributes
Allergens, nutrition, packaging and case and pack hierarchy.
Recipient data pool
Distributors can receive GDSN directly, mapped into their own systems.
Who it’s for
Both sides of the trade.
Manufacturers
Publish once to every subscribing partner with ease.
Distributors
Receive supplier data already validated, and map it straight into your systems.
Buying groups
Give members a single, certified source for the items they buy.
FAQ
Questions about the data pool.
Can I switch from my current data pool?
Yes. We handle the move with you and keep your items flowing to partners during the switch.
Do my trading partners need to change anything?
No. GDSN is interoperable, so partners keep receiving your data through their own data pool as they do today.
Which GDSN versions and target markets do you support?
We support the current GDSN standard and the US market, with more target markets on request.
How is pricing structured?
Pricing depends on your catalog and what you need. Get a demo and we’ll put together a quote.
Get a demo
See how easy publishing can be.
Whether you publish or receive, we’ll start with your data and walk your team through what’s ready, what’s missing, and what it means.
Platform
Intelligent Data Layer
Company
Get a Demo
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Foodservice-focused, from the ground up.